North Iowa Entrepreneur Billie Asmus Lands Deal on ABC’s Shark Tank

20 Oct 2025


News

The NIACC John Pappajohn Entrepreneurial Center and North Iowa Area Small Business Development Center (SBDC) are proud to celebrate Billie Asmus of Hampton, founder and CEO of Repaint Studios, for securing an investment deal on ABC’s hit show Shark Tank.

Billie appeared on the October 8, 2025 episode, where she presented her company’s flagship product, The Repaint Tray. The Repaint Tray is a reusable silicone paint tray system designed to eliminate single-use plastic liners and reduce waste in the painting process. Her innovative design and steady growth trajectory, along with her confident pitch and compelling story, impressed the Sharks, leading to an investment offer of $250,000 for 15% equity from Barbara Corcoran and Chip and Joanna Gaines.

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