How To Market Your Quality of Place, Local Events, and Community Brand
5 Sep 2022
News
Marketing your quality of place, local events, and community brand are crucial to an economic development strategy because they can help with workforce and business recruitment. Forbes reported in 2017 that "Millennials want a better everything." Years later, that remains true, and other generations are joining them. People demand better working conditions, better living environments, and communities that meet their lifestyle needs. In response, businesses are also searching for locations that meet their needs and the needs of their employees, making it more critical than ever to market your community's quality of place.
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After nearly 15 years in business, Uptown Fitness owners Heather Yeoman and Rachel Olson have decided to step down and sell the business.
“I’m looking forward to decision making and also continuing to build the studio through the classes and the boutique,” Anna Stene stated, who purchased Uptown Fitness...
Why do people leave their hometowns? And, what brings them back? How have their experiences outside their familiar surroundings influenced them? These are unique residents who initiate a vortex of evolution, change, and development.
We call them “boomerangs.” Boomerangs are people who grew up in an area, moved away,...
September 2, 2022 (DES MOINES) – At yesterday’s meeting, the Enhance Iowa Board awarded Community Attraction and Tourism (CAT) grants totaling $775,000 to a pool project in Akron and a gymnasium expansion in Audubon.
The details for the projects receiving CAT grants are as follows:
Project Name: Akron...