Winnebago and Worth County, IA

Population

Total Population

17,748

Population
Growth Rate

-0.29%

Median Age

43

Diversity Index

25.600

Source: ESRI, 2026-09-09

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Housing & Income

Households

7,521

Total Housing Units

8,496

Owner Occupied

5,761

Renter Occupied

1,760

Vacant

975

Median Home Value

$166,625

Average Home Value

$212,467

Income
Growth Rate

Median
Household Income

0.00%

Per Capita Income

2.26%

Income Projection

Median Household

$75,882 $83,843

Average Household

$94,607 $105,604

Per Capita

$40,403 $45,187

Source: ESRI, 2026-09-09

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Workforce

Total Businesses

1,119

Total Employed

8,386

Workers 16+

9,012

2026 Educational Services - Businesses

Businesses

26

Employed

1,317

2026 Retail Trade Businesses

Businesses

132

Employed

1,056

2026 HealthCare / Social Assistance

Businesses

78

Employed

865

2026 Arts / Entertainment / Rec

Businesses

40

Employed

641

2026 Other Service excl Pub Admin

Businesses

173

Employed

637

2026 Public Administration

Businesses

96

Employed

612

Some
High School

544

Graduated
High School

3,391

Associates
Degree

2,228

Bachelor's
Degree

2,170

Graduate
Degree

791

Average Commute Time

0 min.

Resident Commuters

5,474

Non-Resident Commuters

2,915

Drive Alone

6,922

Carpooled

715

Public

7

Work At Home

769

Source: ESRI, 2026-09-09

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Testimonials

Melissa is an exceptional partner in regional economic development. Her ability to coordinate seamlessly with Alliant Energy ensures that Winnebago and Worth counties are always positioned for growth. She is proactive, deeply knowledgeable, and highly collaborative- bringing her into a project early is a guarantee that things will move forward efficiently and successfully.

— Chad Hansen , Alliant Energy

The partnership with Winn-Worth Betco has flourished over the years. Melissa's camaraderie, knowledge, and willingness to share ideas and support other areas have significantly strengthened this collaboration. Winn-Worth Betco has been instrumental in our region’s success. Their proactive approach to business development and their extensive network of industry contacts have opened doors we never thought possible within the region. We are grateful for their partnership and look forward to continued collaboration.

— Jill Kramer, Hancock County Economic Development

Our partnership with Winn-Worth Betco has been incredibly beneficial. Their expertise and dedication to supporting local businesses have helped us navigate challenges and seize new opportunities throughout the region. I highly recommend Winn-Worth Betco’s services for any company looking to grow and expand in this region.

— Mary Ambsbaugh, Franklin County Economic Development Association

I have had the pleasure of working with Melissa Michaelis, Director of Winn-Worth Betco for almost two years now. She is an extremely dedicated, hard-working, highly organized, and passionate advocate for the community. She continues to ensure that the community continues to grow and thrive. Her energy and enthusiasm are contagious!

— Sara Cook, Business Engagement Consultant, Iowa Workforce Development