Melissa is an exceptional partner in regional economic development. Her ability to coordinate seamlessly with Alliant Energy ensures that Winnebago and Worth counties are always positioned for growth. She is proactive, deeply knowledgeable, and highly collaborative- bringing her into a project early is a guarantee that things will move forward efficiently and successfully.
— Chad Hansen , Alliant Energy
Buyer Beware: Navigating the Murky Waters of Site Selection
10 Jun 2024
News
Site selection seems like a straightforward process. But in reality, it is often complicated by a proliferation of individuals and firms branding themselves as site selectors without the requisite experience or expertise. This saturation has led to a buyer-beware market, where the ease of entry into the profession has diluted the pool of genuinely qualified experts.
Executives face the daunting task of sifting through a crowded marketplace, where the lack of formal certification or accreditation in site selection muddies the waters further.
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