Melissa is an exceptional partner in regional economic development. Her ability to coordinate seamlessly with Alliant Energy ensures that Winnebago and Worth counties are always positioned for growth. She is proactive, deeply knowledgeable, and highly collaborative- bringing her into a project early is a guarantee that things will move forward efficiently and successfully.
— Chad Hansen , Alliant Energy
Domestic Tourism Booming, But What’s Next?
27 Jul 2023
News
It’s not hard to recall the state of the tourism market during the darkest days of the COVID-19 shutdown: few events, an evolving restaurant market, limited air travel, lack of labor, empty hotels, etc.
That was the broad view of Tourism 2020 on the heels of a 2019 that was among the strongest years in recent memory: people not only moved about the country, but the world; ample leisure time was tacked on to business trips, airline and hotel prices were more reasonable and there was an ample labor force on hand.
This brings us to 2023 and, happily, a domestic market that bears a strong resemblance to that of 2019, though the business and international travel markets still have not returned to pre-pandemic levels.
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